Jose Fernandez

founder of Vitanu Labs, brings over 26 years of experience transforming thousands of lives through nutritional counseling, structured dieting, training, and strategic supplementation. His work has supported well-known professionals, athletes, public figures, and everyday individuals committed to improving their health and performance.

Carlos Suarez

brings more than 40 years of expertise in biochemistry, herbology, and clinical nutrition. As the former owner of All Natural Nutrition from the 1990s through the mid-2000s, he helped establish a trusted staple in the South Florida community for health and wellness. Today, he focuses on researching and developing innovative supplement formulations grounded in decades of applied knowledge.

Tito Fernandez

brings over 10 years of experience in strength training and athletic performance. A graduate of theUniversity of Central Florida in Sports and Exercise Science and a NASM-certified trainer, he has worked with more than 200 athletes, ranging from middle school and high school competitors to collegiate athletes. With a performance-driven approach, Tito focuses on developing athletes both inside and outside the gym, contributing hands-on insight that helps guide the development of products designed to support real performance, recovery, and long-term health.